1st Global's unique business model includes a first-of-its-kind three-pronged cause marketing program designed to help customers give-back to their local communities and support charitable organizations of their choosing. Aside from 1st Global's Give-Back Program, the company also works closely with minority owned businesses providing financial services to a growing community that is often ignored by banks and other traditional financial institutions. The company also offers its independent sales offices (ISO) the opportunity to be granted stock options, based on the ISO's profitability.